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Collaborative Networks for Successful Entry into Emerging Economies of Africa
Many business have long struggled to enter emerging African markets. Dr Irene Kujala, Assistant Professor
at Åbo Akademi University and Research Fellow at the Cyprus Centre for Business Research, offers expert advice and hard-earned insights about conducting business in sub-Saharan Africa.
Working from home at the time of Covid-19
In this new normal many of us are working from home. Chrissy Jones offers some advice on how to best do that.
From Finance To Marketing: Transferable Skills That Will Help You Make A Career Change
People nowadays change careers 11.7 times between the ages of 18 and 48. In this fascinating post, Chrissy Jones discusses transferable skills that enable us to move from career to career.
3 Top Travel Trends Marketers Need To Keep An Eye On In 2020
Chrissy Jones discusses three marketable travel-related trends. Read on and keep in mind!
Exploring the Shipping Industry
Capt. Rohit Tandon, Head of Operations/DPA at FML Ship Management Limited, shares his experiences, thoughts, and wisdom about what a career at sea entails
The Underbanked: A Tremendous Growth Area for Fintech
Millions of people around the world are either underbanked or entirely unbanked. Chrissy Jones shares some thoughts about how banks and fintech companies can appeal to the unbanked and underbanked.
How to Market to Cyprus Car Buyers
Chrissy Jones discusses the state of the car market in Cyprus – and suggests some marketing strategies for car importers and dealers. Read on!
Marketing Strategies For Better Online Reviews: The Catering Industry
How can professional marketers ensure their clients build a strong reputation? Chrissy Jones considers marketing strategies from the catering industry
Do businesses need to pay more tax to emit CO2 when oil prices go up?
Cyprus Centre for Business Research Fellow, Dr Stylia Krokida, and Dr Demetris Tsouknides, Assistant Professor at University of Peiraeus and External Examiner for CIM, share their thoughts on a very topical issue
Conscientious Marketing: Appealing to Consumers in a Commodity Market
Our blogger Ms Chrissy Jones shares her insights about developing intuitive strategies for marketing commodities. Interested? Read on!
