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How Can Artificial Intelligence Help You Achieve Your Marketing Goals?

How can artificial intelligence help your company achieve its marketing goals? Chrissy Jones explores.

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Employability and Professional Future: The Importance of Higher Education

Our colleagues at the Rome Business School have been examining job market changes and employability in the time of Covid-19 and at a time of increased automation. In this Bulletin they present their major findings.

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Is it wiser to get a job or a degree?

Dr Christiana Charalambidou, Lecturer and Head of Postgraduate Studies at CIM, tackles a question that has long troubled many. Read on to find the real value of education.

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Clever Ways to Market Your Consumable Product

Before you can market something, it is imperative that you know your product well and what it can do so that you can target the right audience. Chrissy Jones discusses some clever ways to market consumable products in our latest post.

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Why are Visual Components Key in Marketing?

An image, they say, is worth a thousand words. And perhaps more so in Marketing than anywhere else. Chrissy Jones explores the part played by visual components in Marketing.

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The Perforated Ball: Football, Geographic Politics, and Post-Covid-19 Scenarios

Football is many things, but it is also an important business, economic, and political player. In their latest report, our partners at Rome Business School discuss the different ways in which football has been affected by the pandemic – and speculate about what lies ahead

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Organisational Risk and Opportunity Management (OROM)

Antonis Karpasitis, FERMA Certified Risk Management Professional, Chartered Insurer, and board member of CIM Council, discusses risk as a key component of business.

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Smart Working and Gender Gap: Two Big Challenges of the Future of the World

Dr Valerio Mancini, Director at the Rome Business School, presents cutting edge research on how smart working can help reduce the gender pay gap

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An Ancient Greek Philosophy at the Heart of a Novel Approach to Cyber Security

Security Mechanics Strategist and CEO of Secure World Vision Yiota Nicolaidou offers her insights about how to protect business by shoring up its cyber security

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Republicans Vs Democrats: Who are More ‘People-Centered’?

In this short bulletin, Dr Nicos Antoniades, world-leading expert of Political Marketing and member of the Editorial Board of The Market, shares the groundbreaking results of his latest research.

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