Business Administration
(Master, 12 months FT/24 months PT)

What is an MBA?

The MBA programme was developed originally in the United States and soon afterwards was introduced in the UK. It continues to grow in reputation and demand as the business world’s top degree. With the growing internationalisation of the world economy, an increasing number of companies and organisations now require top managers to have MBA Degrees. MBAs cover not only business administration per se, but also a variety of subjects, all of which are of vital importance to managers in the business and public sector.

Why the CIM MBA?
The Cyprus Institute of Marketing MBA programme has been designed for aspiring and ambitious executives.. Whatever the stage of your career, it will accelerate your managerial and leadership development process. Gaining an MBA from Cyprus’s top Business School will enable you to become more competitive in the market place as your knowledge of management skills and operating techniques will be significantly improved. Management in both the private and public sectors requires the highest level of relevant executive training, as well as vision, analytical skills and the ability to implement far-reaching decisions. Our MBA programme will make you look beyond narrow boundaries and horizons, preparing you for higher-level career planning.
 
Our MBA has been designed by academic experts and business professionals for practising managers with previous relevant education, training and work experience, who are required to make a major contribution to the policy and philosophy of their organisations.

The specific focus of the programme is on enabling managers to operate at a strategic level and manage their organisations effectively in the complex and uncertain business environment of today. Our close links with the industry and the commerce and public sectors ensure that the CIM MBA programme is relevant and has high practical value. 

Recognition 

The CIM MBA offered both in Nicosia & Limassol, is accredited by SEKAP and recognised by KYSATS. It thus enjoys worldwide recognition and offers the possibility to its holders to secure a high ranking position across the industry or continue for PhD studies in Europe and the US. It has been ranked 16th in Europe by www.findyourMBA.com (2010). Moreover it enables Cypriot students to apply for a government subsidy of up to 3417 Euro.

Aims
  • Provide you with a broad understanding of managerial techniques necessary for efficient decision-making
  • Offer a global view of management, enabling students to face the challenges of the twenty-first century in a learned and informed way
  • Promote increased managerial effectiveness and competence to help you understand the various strategic approaches to managing a modern business
  • Enrich your personal development and managerial prospects by encouraging learning from your past experiences and current needs, while prompting you to speculate about the future prospects of their market
At the end of the programme students will be able to:
  • Comprehend and appreciate the concepts and theories of management and see to what extent these theories are applicable in the real and changing world;
  • Understand and evaluate the objectives and importance of formulating strategies in a local and global context;
  • Be able to diagnose and analyse intricate situations and deal with unforeseen exogenous factors affecting the internal environment of their organisation;
  • Deal effectively with the human deficiencies and be able to tackle human friction and lead their teams through tough decisions and difficult times;
  • Face the challenges of career requirements more confidently and increase their advancement prospects for acquiring a senior managerial position.

Subjects Taught

Full-Time (12 months)

The programme is made up of 6 subjects, 4 of which are compulsory and 2 optional:

Compulsory Subjects
  1. Strategic Management
  2. Organisational Behaviour
  3. Research Methods
  4. Business Economics

Optional Subjects
  1. Financial Management (Risk)
  2. Business Statistics
  3. Marketing Management (Digital)
  4. Advertising & Public Relations
  5. Executive Skills (Leadership & Innovation)
  6. International Marketing 
Note: The above optional subjects are subject to availability and student demand

Part-Time (24 months)

The programme is made up of 3 subjects every year.

Year 1:
  1. Strategic Management
  2. Organisational Behaviour
  3. Business Economics
Year 2:
  1. Research Methods
  2. Option 1
  3. Option 2

Duration

Full-Time: 12 months
Part-Time: 24 months

Commencement

Classes commence in September and January.
 
The academic year for a September start runs from September to May, when the final exams take place. From June onwards, students work on their thesis, which must be submitted in October. The academic year for a January start runs from January to August, with final exams conducted in September. The Dissertation in this case must be submitted by February of the following year.

ECTS

Each subject is worth 12 ECTS and the thesis is worth 18 ECTS thus a total of 90 ECTS for the whole programme.

Assessment

All subjects have 2 components for assessment:
- Two Assignments worth 40% (December & April)
- Final Examination worth 60% (June)
The pass mark is 50%

Entry requirements

Entry requirements are flexible and are based on a candidate’s proven academic ability, motivation, experience as a manager or business executive and an assessment of the benefits that he or she is likely to derive from the programme. The usual minimum requirements are:
(i) A Recognised Bachelor's Degree  
AND
(ii) 3 years work experience 
AND
(iii) IELTS 6.5 or equivalent

Dissertation

A key requirement of the MBA is a Dissertation of 10,000 words, which must be submitted by October or, in case the Dissertation is found wanting further revision by the Institute’s markers, by December. The Dissertation must be of satisfactory standard and must contain original research work. Students may be required to present and defend their work to an examining panel. The 10,000-word Dissertation is a major part of the MBA and a student not submitting an up-to-standard thesis will not be awarded the degree. The Dissertation must be on a pre-agreed topic (agreed with the student’s tutor) and should have a research bias. Students are expected to begin work on their Dissertation once exams are over in June. They must submit their work by the end of October of the same year. The students are allocated a tutor, who assists them in the early stages of research in January. The Institute encourages students to undertake studies that are of a current concern to a real organisation, preferably their own if employed.

Dissertations are marked by an internal examiner and moderated by an external examiner. The pass mark is 50% and students’ performance will be indicated on their transcript. In case the Dissertation is not of an acceptable standard, students, paying an extra 85 Euros, may re-submit their work, which has to be in by latest December. If the Dissertation is again found to be unsatisfactory, then the student will fail their MBA.


 Programme Leaflet

Module Description


COMPULSORY:

  1. Research Methodology

    The dissertation is the most important part of MBA programme at CIM. It enables students to display their ability to integrate what they have learned into a piece of work showing that they can address a management problem/issue logically and competently. Students will learn how to conduct research through identifying research problems, evaluating literature and data, proposal writing and analysing research methods. This module will give students the research tools that will enable them to produce a project that draws on their analytical, research and presentation skills and the knowledge developed during their courses. Students will be expected to demonstrate synthesis of knowledge and skills developed throughout the entire programme.
  2. Organisational Behaviour

    The module of Organisational Behaviour focuses on the interaction of people in organizations and the consequences of their behavior for organizational effectiveness and performance. Organizational structures, perceptions and attitudes, technologies and objectives provide the appropriate framework within the behavior of individuals, groups, networks hierarchies and organizations. This course aims to provide students with an understanding of a systematic set of behavioral science concepts for analyzing human behavior in organizations. Further it provides the opportunity for relating these theoretical ideas to realistic organizational problems through practical experience within the corporate environment. The course aims to increase the ability to influence, lead and manage others effectively in organizational contexts. The major theories and research findings in this area derive from the academic disciplines of psychology, sociology and anthropology and students will be required to familiarize themselves as directed. It is expected that the knowledge gained will be used in case study analysis. In this way students are expected to improve their ability to perceive the drivers of organizational behavior and to form diagnostic conclusions as a basis for managerial action and change management.
  3.  Strategic Management

    Strategic Management is aimed to provide students with an understanding of the strategic aspects and decision making processes of the organization and the tools that top management employs. Furthermore, the course aims to provide students with an understanding of the various organizational structures and management processes with emphasis on strategic decisions such as the resource allocations, mergers, & acquisitions, diversifications, business analysis, competitor analysis and planning. Finally, the course discusses the role of top managers such as CEO, or General Managers as strategists and how these roles attempt to co-ordinate all businesses and functions in the organization to reach its objectives and longer term goals.
  4. Business Economics

    Economics is concerned generally with that part of human behaviour which relates to the production, exchange, and use of goods and services and their prices. The particular concerns of Business Economics are the economic factors affecting the decisions of business enterprises with respect to its organisation and production, its use of particular goods and services and the marketing of its output. The course, thus, provides a theoretical framework which links together some of the other elements in the MBA programme. The aims are to provide students with an understanding of the economic analysis relevant to the decision-making of business enterprises and with an understanding of the microeconomic environment in which firms operate (Macroeconomic environment is covered in the course Business Environment).

    OPTIONAL:

  5. Financial Management (Risk)

    This module develops a knowledge and understanding of the dynamic and changing nature of business and the consideration of the future of organisations within the global business environment, including the management of risk. Also the module examines the development, access and operation of markets for resources, goods and services and moreover the sources, uses and management of finance. Added to these, the use of accounting and other information systems for planning, control, and decision making is analysed coupled with the development of appropriate policies and strategies within a changing environment to meet stakeholder interests. Finally, the economic policy at the macroeconomic level showing an understanding of analytical methods and model-based argument and of different methodological approaches and their strengths and limitations are examined.
     
  6. Business Statistics

    Statistics is concerned with the collective analysis and presentation of data as the basis for inference and decision. The aims of the course are to develop skills in collection, analysis and presentation of data and to also develop the capability to use the common statistical methods of analysis and interference and to appreciate their conceptual basis.
     
  7. Marketing Management (Digital)


    The growth of the internet has created new opportunities for organisations to reach and build relationships with their customers. At the same time, many firms struggle with making a successful transition from offline to online marketing. This module provides students with the key tools required to implement a successful digital marketing strategy. This includes understanding search engines, social media, mobile marketing and the analysis of web analytics data. Students will also build an understanding of the wider social and public policy issues that use of internet technology, including questions of regulation, privacy and use of customer data.

    This module aims to introduce students to digital marketing and the increasingly important role of technology in both marketing practice and society. By the end of the module, students should be able to apply a range of skills to implement digital marketing approaches and understand the key strategic drivers behind the growth of the digital economy.

  8. International Marketing

    The aims of this course are to compare and contrast export, international and multinational marketing, differentiate between the marketing policies appropriate to industrialised, developing and under-developed economies, demonstrate the major differences between national and multinational marketing planning, identify sources of information, methods of information collection, as well as the methods of information analysis suitable for international marketing operations. Moreover, the course also aims to identify the factors which distinguish product, price, and promotional policy formulation for overseas markets as opposed to the domestic markets, formulate methods of monitoring and controlling overseas selling and distribution; map the major organisational changes to be made when a company moves from international to multinational marketing, list the main methods, procedures and documentation requirements for exporting and, finally, identify and discuss the impact of co-operative and restrictive measure to regulate international trade.
     
  9. Advertising & Public Relations

    The aims are to familiarise the student with the tremendous potentials and vital role that advertising and Public Relations play in the success of a corporation and to identify the areas of advertising effectiveness and the need for continuous monitoring by management.
     
  10. Executive Skills (Leadership & Innovation)
    This module invites students to critically review their assumptions about leadership and management, and to reflect on their own and their organisation’s leadership practices. This will be achieved through exploring and analysing key leadership and management issues in health and social care, with the emphasis on challenging and debating contemporary theory and practice. Also This module is aimed at providing students with the opportunity to explore and critically analyse a range of approaches to leadership and management. It is designed to provide students with the opportunity to develop their own leadership and management skills in relation to the concepts of innovation and change.
     

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