UWL M.Sc. ​in

Digital Marketing

(12 Months FT/24 Months PT)

Entry Level

Recognised Bachelor's Degree & IELTS 6.5 or equivalent

Duration

(12 months FT/24 months PT)

Accreditation

Recognised by UK NARIC and KYSATS

Overview

Course Aims

Our Masters in Digital Marketing course has been designed with an industry focus. We aim to provide you with a highly competitive qualification for the modern job market, in a vibrant commercial sector with a significant skills gap.

The course provides a great balance of practical and theory work across the whole course, and will also embed an understanding of the latest digital trends and techniques. We will take an in-depth look at:

  • social media marketing
  • e-marketing
  • online marketing trends
  • digital marketing strategy.

Why choose this course?

The MSc in Digital Marketing at UWL will give you a great knowledge of the latest online marketing trends and techniques in the digital marketplace.

You will learn:
  • effective use of social media and digital channels
  • how to build an online community
  • the latest digital technology and innovation.
Our MSc in Digital Marketing is a great start towards building a rewarding career. This practical vocational course will provide you with the confidence you need to create successful digital strategies.

During the course, you will have many opportunities to run digital marketing projects for real companies. The course also heavily adopts enquiry-based learning approach and so teaching methods such as case study and simulation games would be employed.

It provides a great balance of practical and theory work across the whole course, and will also embed an understanding of the latest digital trends and techniques.

Our Digital Marketing MSc is:

  • developed with the Chartered Institute of Marketing (CIM) requirements
  • supported by leading employers in the sector, namely:
    • Grain Ltd
    • Simon Inc Ltd
    • Target Internet Ltd
  • a highly competitive qualification with potential for sustainable recruitment.

Our teaching staff:

Our academic staff have an enviable blend of theoretical knowledge and real-world expertise, with over 100 years of combined industry experience in areas such as:
  • logistics
  • finance
  • tourism
  • IT
  • manufacturing
  • leadership.
Their knowledge is extensive, current and, most importantly, transferable.

Attendance of Individual Modules:
 
The University can accept professionals who wish to study for individual module(s) instead of the whole course.
 
Such participants shall receive a Credit-Bearing Certificate upon successful completion of the Module(s) Requirements.
 
The cost in such occasion is deemed at 1000 euro per module.

Strategic Partners

The Strategic Partners represent companies which are global leaders in their respective fields and they shall offer as strategic partners among others:
  • Guest Lecturing
  • Material to students/lecturers
  • Awards for Top-Performing students
  • Internship Opportunities
  • Master Consulting Projects

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