For over 50 years, our Business Studies degree has achieved a reputation for meeting educational and professional needs, both nationally and internationally. We were among the first to offer a Business Studies degree, and the School maintains strong links with major professional institutes, including the Chartered Institute of Marketing, Chartered Management Institute, the Institute of Direct and Digital Marketing and the Chartered Institute of Personnel.
Building on these foundations, we have made innovative revisions to our curriculum and teaching methods. Our major difference from our competitors is the range and type of modules we offer in our core Business Management programme, along with our links with employers and industry.
Giving you the information, tools, techniques and experience you need to devise creative solutions to the full range of business problems, this course offers a real opportunity to start a rewarding career.
The emphasis of this course in on marketing, yet you will develop a critical understanding of ethical principles and practice, and an awareness of effective management and marketing practice. You will also gain an understanding of the many contexts in which businesses operate - from SMEs (small and medium enterprises) to larger firms. But your main focus will be on products, distribution, pricing and promotion, and how these affect consumer behaviour.
Developed in partnership with local business organisations, both public and private, this course will help you meet the many challenges of managing in the complex, dynamic and exciting world of business.
Ethics and morals will play a major part in your studies - so you will study the environmental aspects of business, and how globalisation fits in. You will also study the increasing use of ICT and the development of entrepreneurship. And there will be plenty of time, with help at hand, to work on your own personal interests and development needs in the field of business and finance.
Our aim is to produce graduates with all the skills and abilities needed to flourish in the world of business marketing and management. We hope you will leave us being:
• a confident and independent learner with sound underpinnings of business knowledge and behaviour;
• an inspired decision maker, putting all your knowledge to use in reaching creative and effective solutions to complex business situations;
• someone who could make the most of postgraduate or professional study;
• an effective team player but also someone able to work independently;
• someone who doesn’t see a job as the end of their studies but just the start of Continuous Professional Development and Lifelong Learning.
Our BA (Hons) Business Studies course aims to open doors.
We give you all the knowledge, experience and skills you’ll need to go out and start a rewarding career in the fields of business marketing or management.
We’ll have done our bit – now it’s up to you.
The Claude Littner Business School offers postgraduate courses, which build upon this degree. Successful graduates can choose to progress onto one of the following courses:
MBA (with appropriate work experience)
MA/MSc International Business Management
MSc Project Management
MSc Corporate Communication
MA Human Resource Management.
What our students say
(Digital Marketing Manager)
I began my studies at UWL via the Cyprus Institute of Marketing three years ago, whist working full time as a sales & marketing coordinator for a chain of four luxury hotels. The UWL program was structured and this made it convenient to combine both work and studies. I really appreciated the fact that our professors were business professionals that were working in senior management positions in some of the best companies in Cyprus. So combined with the academic teaching, we could also benefit from some practical advice from their experience in real-life situations in business and they were always ready to share some career advice along the way. By the time I completed my studies I had been promoted to a managerial level in my organization. I would recommend CIM to anyone that is working full time.
Visit the UWL page for the course here
View a video about the UWL Business School here